The EMbleMatiC project, allowed Berguedà to characterize the emblematic dimension of the territory of Pedraforca mountain with a participative approach under the common methodological framework of the network on emblematic mountains in order to create a sustainable tourism product according to the 30 common criteria agreed with the rest of the partners, addressed to the desired target public and using the methodology included in the transfer guide of the project for designing, creating and implementing the eco-itinerary around Pedraforca mountain. The success of this project has been the involvement of the local tourism businesses from the beginning. Local tourism businesses were invited to the presentation of the project and were involved in the definition of the emblematic dimension of the territory, the first step in order to create a common framework with the rest of the partners. Later on, they participated in the local stakeholder's group in order to design and evolve the project together by discussing, sharing and making proposals (monthly meeting). Finally, their tourism experiences' proposals were taken into consideration for the creation and implementation of the final eco-itinerary.

The implementation was successful because of the high level of involvement of the local stakeholders (tourism businesses) and their cooperation spirit. The project allowed to get funding for the implementation of the infrastructure and equipments necessary to put the eco-itinerary properly on the market and to finance human resources to manage the whole process. Also, it created a local group of tourism actors interested in being part of this project, ready to work on other issues to develop common tourism strategies and actions. Finally, Berguedà as a territory that represents Pedraforca mountain was included in a European network of territories and mountains interested in facing common challenges and solutions. Find out more here.