Sustainable Path & Cultural Routes Model
The BEST MED project highlights the importance of cultural heritage to support local sustainable development through tourism products and to address seasonality through the redistribution of tourist flows. The aim of the MED Sustainable & Cultural Path Model is to contribute to better governance of routes and paths, achieving greater levels of cooperation between the regional authorities, the managers of cultural routes/paths and the private and public stakeholders in the territory.
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The model includes a toolbox and a step-by-step methodology to successfully apply the model to a cultural route or path. These tools include a self-assessment audit sheet, a set of indicators, a benchmarking method, recommendations on best practices and action plans to achieve sustainability in the route/path, an online platform with indicators and two sets of questionnaires. The implementation process defines 5 steps that should allow all stakeholders to properly implement the model using the tools provided.
Replicability conditions
The implementation of the Med S&C Path Model targets three main audiences: the management structure of the cultural routes or associations/legal entities in charge of managing other types of itineraries, the regional public sector and other key stakeholders in the territory. The key aspects include the involvement of all stakeholders, the participation of networks and access to funding. Also, the possibility to share Good Practices and the high relevance for tourism policies is an added value for the replication of the results.